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3 Back to School Marketing Ideas for Retailers

3 Back to School Marketing Ideas for Retailers


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It’s that time of year again. Summer is flying by and there’s one big thing on parents’, kids’, and retailers’ minds: SCHOOL! There’s no denying that the back to school season is profitable – with millions of students returning to the classroom in the coming weeks, there’s a huge opportunity for retailers everywhere to promote special sales for this season.

Back to School Sales Statistics

Curious just how valuable the back to school season is? Check out the below statistics provided by the National Retail Federation (NRF), which has been conducting annual surveys since 2003 to discover how American families shop for apparel, supplies, and more for the upcoming school year.

3 Easy, Ready-to-Use Back to School Marketing Ideas

Now that you know just how much families are spending on back to school items, it’s time to market your business’s seasonal sales.

To get you started, we’ve created three promotions in PromoPRNT that are ready for you to customize and start printing on your receipts – in mere minutes. Haven’t used PromoPRNT before? No problem! PromoPRNT is Star’s value-added, cloud-based marketing tool that enables you to print promotions from templates on receipts, boosting customer retention and engagement – all for free!* Click here to learn more about and get started with PromoPRNT.

1. Back to School Sale (General)


2. Back to School Teacher Sale


3. School Lunch Supply Sale


Ready to get started? Click here to learn more about/register for PromoPRNT!

*Windows PC users can use their existing thermal printer, others may need to update printer model. Call 1 (800) 782-7636 extension 2 for details or visit for more details.

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