Somerset, NJ – Feb 21, 2017 -Star Micronics, leading provider of point of sale and proof of transaction technology, announced that it has joined forces with MoZONE, a leader in proximity marketing and customer engagement, to enable mobile in-venue ordering for thousands of businesses across North America, Europe, and Asian Pacific.
Improving Customer Experience
This partnership will enable any QSR, Bar, or Café owner to allow customers to order from their smart phones when they enter the venue, approach the drive thru, or sit down at a table, thus eliminating standing in line, or waiting for a server to take their order. Unlike existing solutions available today, with MoZONE’s Self Ordering system and a Star Micronics TSP100ECO printer, customers no longer have to download an application to use the system. The system will recognize returning customers, preload past orders, offer the customer more choices and ‘favorites’, and provide real-time discounts, therefore boosting customer loyalty and repeat visits.
Restaurants and bars, regardless of their point of sale system – even those using legacy, on-premise software – can now virtually and immediately add Star/MoZONE’s Self Ordering system to their operations. Pre-integrated with a Star receipt printer, orders are automatically printed to reduce time and improve order accuracy. This solution will help to increase kitchen throughput and table turnover and will decrease customer wait times.
Real-Time Analytics & Enhanced Service
The MoZONE/Star system collects real-time customer analytics to identify busy times and reduce the burden on the wait staff. Customers can message the wait staff when they want to order more, or when they are ready to pay. Customer ‘selfies’ can accompany orders, making it easier for wait staff to deliver the order quickly and efficiently.
“Together with Star Micronics, MoZONE is delivering the first easy to install, APP-less solution for in-venue ordering,” says Kash Johal, Founder and CEO of MoZONE. “Customers don’t want to wait for their food or drinks. Owners of bars, QSRs, cafés, and coffee shops struggle to optimize their wait staff during peak and off hours. With the Star/MoZONE Self Ordering system, they can almost immediately add, for the first time, an easy, customer centric ordering system.”
“We’re very excited to be empowering our customers and our channel with solutions to grow their business. MoZONE’s best-in-class technology coupled with its focus on self-ordering is a perfect fit for Star’s state of the art printers,” says Jon Levin, of Product Integrations Manager at Star Micronics. “We will be introducing the solution to our partners immediately.”
Star and MoZONE aim to make it as easy and economical as possible for bars, restaurants, and coffee shops to add customer centric mobile ordering to their operations in 2017 and grow their sales and profits.
The Star/MoZONE Self-Ordering solution will be available mid-February. MoZONE will demo the system at the Nightclub and Bar Show (https://www.ncbshow.com/), March 27th — 29th at the Las Vegas Convention Center at booth #548.