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Star Micronics Joins BlueStar’s VARTECH 2023 as a Proud Gold Sponsor

Star Micronics Joins BlueStar’s VARTECH 2023 as a Proud Gold Sponsor

Star Micronics is a gold sponsor at VARTECH 2023.

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Star to unveil its latest advancements in POS technology, featuring the multi-media mC-Label3 printer and Star-branded high-resolution barcode scanners.

San Antonio, TX – September 10, 2023 – Star Micronics, a global leader in mobile, point-of-sale (POS), and customer engagement technologies, is pleased to announce its participation as a gold sponsor in VARTECH 2023, hosted by BlueStar. Scheduled for September 11 – 12 in San Antonio, Texas, VARTECH is an annual opportunity for the industry’s leading channel professionals to gather, collaborate, and discuss the latest trends and innovations.

Attendees can meet the Star Micronics team at Booth 130 to learn more about its retail technology and commitment to providing complete POS hardware solutions. Over the last few years, Star has steadily expanded its repertoire beyond printers, underscoring its dedication to being a comprehensive solution provider in the POS realm.

Highlights at the booth include:

The New mC-Label3 Multifunctional Printer:

  • Versatile printing on various paper and label media, including linerless sticky labels, permanent linerless labels, die-cut and continuous labels, and traditional receipt paper
  • Maintenance alerts and minimal upkeep for optimal performance
  • Convenient One Touch printing for pre-made receipts and labels

New High-Resolution 2D Barcode Scanners:

  • Advanced data parsing capabilities for enhanced efficiency
  • Wireless model with charging cradle included for seamless mobility
  • Star-branded for superior quality and reliability

Star will also showcase its catalog of acclaimed POS solutions, including the striking mCollection®—a line of modern mPOS hardware designed for the mobile future—alongside its robust cash drawers, helpful accessories, and the popular VAR-centric Empower Program.

Adding to VARTECH’s exciting agenda, Mike Hanson, Executive Vice President of Star Micronics America, is slated to speak on Monday, September 11, from 9:45 to 11:15 am. The panel, “Point of Sale – What YOUR Customers Really Think and Want,” will unpack need-to-know insights gathered from recent end-user surveys. Conducted by BlueStar, the surveys encompass feedback from over 150 retail and restaurant owners and managers on a range of topics regarding their POS systems.

To ensure personalized attention at the show, VARTECH 2023 attendees can schedule private demos with Star representatives by reaching out to sales@starmicronics.com.

Don’t miss this opportunity to explore the future of retail technology with Star Micronics at VARTECH 2023. We look forward to welcoming you at Booth 130!

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Star Micronics logo, point-of-sale (POS) hardware and technology company.

Star Micronics, a world leader in point-of-sale (POS), has designated a portfolio of printing, secure cash management, self-service, and customer engagement solutions for any retail or hospitality establishment. Embracing the mPOS wave, Star’s SDKs allow developers to utilize Star printers in tandem with Android™, iOS, iPad®, and iPhone® devices to generate receipts, labels, Chit, and tickets. Star Micronics is always leading and always innovating, creating cloud-based printing solutions, including CloudPRNT and Star Cloud Services, with AOA support and MFi connectivity. Star also has a wealth of peripherals, including 2D barcode scanners, scales, tablet display stands, and more. Visit starmicronics.com or follow us on Facebook, Twitter, YouTube, or LinkedIn to learn more.

Media Contact:
Christin Dorner
Star Micronics America, Inc.
cdorner@starmicronics.com
848-216-3318

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