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Star Spotlight – NRF 2020 Edition: Tulip

Star Spotlight – NRF 2020 Edition: Tulip


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NRF is a wonderful show for multiple reasons – it’s where over 40,000 retail industry professionals gather to share ideas, build partnerships, and experience the year’s latest technology. Speaking of partnerships, one of Star’s favorite reasons for being at Retail’s Big Show is the dedicated time we give to catching up with our many retail software partners.

In today’s blog post, discover what one of Star’s POS software partners, Tulip, is doing in terms of modern retail this year. Learn more about our partnership in the below video interview filmed at NRF 2020 and stay tuned for even more partnership interviews in our upcoming Star Spotlight NRF 2020 Edition blog posts.

What Does Tulip Do?

Tulip is the global leader in mobile retail technology solutions. Partnered with Apple and Salesforce, Tulip’s mission is to harness the power of the world’s most advanced technology to deliver simple-to-use mobile applications that enable all aspects of the retail experience from Clienteling and Assisted Selling to Point of Sale. Only Tulip enables the omnichannel experience via a scalable and extensible technology platform designed around the retail associate.

Tulip was founded in 2013 by Ali Asaria and a team of mobile commerce experts with the vision to reinvent retail and shape the future in-store shopping experience. Today, Tulip powers the in-store experience for our clients and partners around the globe.

Tulip provides a SaaS-based mobile platform to empower retailers and better connect customer and store associate experiences.

Tulip’s mission is to empower next generation retail associates with world-class mobile-first, cloud-first enterprise software that modernizes and transforms the in-store experience.


What are Some of Tulip’s Key Products?


In this day and age, shopping needs to be personalized. With Tulip’s clienteling capabilities, users can:

  • Create and access detailed customer profiles
  • View a customer’s wish list and previously viewed items
  • Manage a VIP customer client book
  • Track birthdays and anniversaries
  • Schedule one-on-one follow-ups and marketing campaigns with customers
  • And more!
Checkout Nova

This mobile POS solution allows retailers to seamlessly complete transactions from anywhere in the store. It’s not just about payments though: Checkout Nova can also access in-store and online inventory, support discounts, coupons, and loyalty points, and mix in-store and online products into one order.

Assisted Selling

Retail associates become trusted advisors when they use Tulip’s assisted selling features like mobile omnichannel catalog access, real-time product ratings and reviews and social media activity, advanced searching capabilities, and more.


Almost everyone has experienced needing some extra help locating an item in a store, only to be left alone for minutes as the store associate completes the request. With Tulip’s Runner, employees can request items from other coworkers real-time on a mobile device (even a smart watch) and never leave the customer waiting.

What’s New with Tulip in 2020?

In 2020, mobility is setting Tulip apart in the retail space. Tulip has worked with some of the world’s largest retailers in powering transactions from anywhere on the sales floor. Associates can build a basket, take a full transaction, look up orders, complete returns, and more – all on the go, without customers lining up and waiting in a queue.

What Star Products Does Tulip Integrate?


Star Micronics TSP143III

High-speed printing (250mm/s)
Easy setup across all models
Lightning connection for simultaneous charging and data transfer
Compatible with Star Micronics Cloud Services

Stay tuned for our upcoming NRF 2020 Star Spotlights, coming soon. In the meantime, learn more about how Star and our partners have teamed up to provide solutions by browsing our Success Stories.

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