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The Many Benefits of the Star Empower Program

The Many Benefits of the Star Empower Program

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The Star Empower Program helps channel partners boost profit while offering top-of-the-line POS solutions for today’s market.

Star Micronics began its widely successful Star Empower Program to better serve its resellers and distributors after the Covid-19 pandemic put a wrench in global commerce. The groundbreaking program helps channel partners keep their competitive edge without sacrificing the high-end point-of-sale (POS) solutions they deserve.

Program benefits at a glance: 

  • Steep discounts
  • Marketing and integration support
  • Priority access to new products
  • Read on for more!

The Empower Program benefits partners according to their business models and helps businesses increase margins and boost growth. Partners are also provided access to the Star Partner Portal, where they can:

  • Register special projects
  • Request demo units
  • Review purchases & sales history
  • Access marketing collateral
  • And more

The Loyalty Program

The Loyalty Program, an extension of the Star Empower Program, allows partners to engage in exclusive marketing and business development assistance, furthering their bottom line. With marketing support from Star, these benefits can increase partners’ brand visibility and overall revenue.

Perks include lead referrals, tradeshow sponsorship, MDF incentives, priority access to new products, and more. Members also enjoy access to Star’s vast network of Independent Software Vendors (ISVs) and Value-Added Resellers (VARs).

The Star Empower Partner Program offers the following benefits:

  • Product discounts and priority access
  • Sales and marketing support
  • Sponsorship at tradeshows
  • Development resources from Star’s dedicated Integration Team
  • Deal Registration
  • Star Micronics Partner Portal access with a custom dashboard

Star believes community empowerment is the best way to create win-win outcomes and stay competitive.

“The program captures our ‘Always Leading, Always Innovating’ spirit and increases synergy with our channel partners, enhancing product value and restoring channel integrity while rewarding our loyal partners’ commitment to our success."

Mike Hanson, Executive Vice President at Star Micronics America

Benefit from the Star Empower Program today:

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